The Free WordPress Newsletter Tool That Beats Mailchimp & MailerLite

What’s a newsletter tool?

Let’s say you have a shoes store 👢. You want to tell all your friends every time you get a new pair of shoes collection, right? Instead of calling each one, you simply write a single letter and send it to everyone by using email at once. That’s what newsletters are!

so isn’t it free?

Yes, sending emails are free for one on one emails, but if you want send bulk emails say to hundreds and thousands of people at once with your custom designed, professional newsletter with custom layouts, your traditional Gmail can’t do that.

So here for this purpose, people from the corporate world or freelancers use email marketing tools like Mailchimp, Mailerlite, Brevo, Omnisend, GetResponse, Active Campaign, Aweber, Mailjet, Drip etc.

But here’s the problem: most “letter-sending helpers” like Mailchimp, MailerLite, or AWeber cost a lot of money 💸. And if you’re just starting as a freelancer, blogger, or creator, paying $50 or $100 every month can feel like a lot of money wasted on promotions.

That’s where FluentCRM comes in — a free tool inside WordPress that helps you send newsletters without breaking the bank.

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What Is FluentCRM? 🤔

FluentCRM is like having a smart robot inside your WordPress website.

  • It helps you collect emails from people who want to hear from you.
  • It lets you send newsletters to everyone at once.
  • It works without monthly fees (yay, more money for snacks 🍫).
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Pricing – Free and Optional Pro Version

  • Free version: Includes core features like contact management, email campaigns, and basic automations—forever, and free!
  • Pro version (paid): Adds advanced capabilities, more integrations, and premium support.
  • 1 site: $103/year
  • 5 sites: $199/year
  • 50 sites: $399/yea

Most of the features like sending newsletters through this plugin are free. Findout what all are free and what all are paid here on their official website.

Why Is FluentCRM Better Than Mailchimp & other tools?

Here’s a simple table to explain:

Tool Price (Monthly) Lives in WordPress? Who Controls It?
Mailchimp Starts $13+ ❌ No They control it
MailerLite Starts $10+ ❌ No They control it
AWeber Starts $20+ ❌ No They control it
FluentCRM $0 (Free) / One-time Pro ✅ Yes YOU control it

Main Features

FluentCRM offers lots of super helpful tools, all inside your website:

  • 360° Contact Overview – See everything about someone in one place.
  • Contact Management – Keep track of everyone who signs up.
  • Email Marketing Automation – Send messages automatically based on what people do.
  • Granular Reporting – Get detailed stats about how your emails are doing.

Integrations

FluentCRM connects with many popular WordPress tools—like WooCommerce, Fluent Forms, Elementor, LearnDash, MemberPress, and more. This means you can automate things automatically when someone buys something, fills a form, or joins a course.

Automation & Funnels

Automation: FluentCRM can send messages based on what your visitors do (like filling a form, buying something, etc.).

You can create “funnels”—a series of triggered emails and actions—to guide people step by step.

Dashboard Overview

When you open FluentCRM in WordPress, you’ll see:

  • How many contacts you have
  • Sent email campaigns
  • Emails delivered, tags, email templates
  • Your subscriber growth over time
  • Helpful shortcuts to common tasks

Reports & Analytics

FluentCRM shows lots of helpful stats:

  • CRM reports: See subscriber growth, campaign performance, and stats over time.
  • Campaign analytics: Check emails sent, opened, clicked, bounced, or unsubscribed.
  • Funnel performance: Track how people move through your funnels.
  • A/B testing: Try different subject lines to see which works better.
  • CTR (Click-Through Rate): Measure how often people click your links.
  • User activity tracking: See who interacts more and who needs a better message.

Why This Rocks for Freelancers & Creators?

  • It’s inside your own WordPress site—you don’t pay monthly to someone else.
  • You own all your data—better for privacy and data control.
  • Save money and work faster! Powerful features without constant fees.
  • The dashboard and setup are easy to learn—even for beginners.

1. Send Weekly Newsletters

Instead of paying Mailchimp, you can send updates, stories, or tips right from your WordPress dashboard.

2. Promote Your Services

Are you a designer, writer, or coach? Use FluentCRM to email clients about new services or discounts.

3. Build a Loyal Audience

If you’re a blogger or YouTuber, you can use FluentCRM to send updates when you post new content. It’s like tapping your readers on the shoulder and saying, “Hey, I made something new!”

4. Automate Like a Pro

Want to greet new subscribers with a welcome message? FluentCRM can automatically send them one, like saying: “Hi 👋, thanks for joining my list!”

How Much Can You Save?

Let’s do some quick math:

  • Mailchimp for 2,000 people → $39/month = $468/year 😱
  • FluentCRM for 2,000 people → FREE = $0/year

That’s like saving enough money to buy a brand-new laptop/phone every year.

How to Start With FluentCRM (In 3 Simple Steps)

  1. Install FluentCRM plugin (it’s in the WordPress plugins library).
  2. Connect an email sending service (like Amazon SES, which costs only pennies) or if you have your own email servers like Hostinger you can connect that with Fluent SMTP.
  3. Start collecting emails with a signup form/ad campaigns and send your first newsletter.
Kailash Chandra Sahu
Kailash Chandra Sahu

Kailash Chandra is the Founder of BrandMen Studio, a creative agency helping businesses bridge human needs and business goals. He has helped brands across India and abroad boost sales, generate qualified leads, and build stronger digital identities through strategy, design, and performance marketing.

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