Indian designers and publishers heavily depend on Adobe Photoshop for their day-to-day activities and work. There’re many alternatives are available in the market such as Canva, or the affinity suite from Serif Ltd., photopea, GIMP etc are available.
The main reason is the language. Yes, India is a diverse country with two official languages and 22 scheduled languages, as per the Constitution of India.
And other tools like Affinity Photo or Canva don’t support these many languages, except Hindi, and even though they support they are not as editable or customizable as it’s possible with Adobe Photoshop or Illustrator.
I’ve tried to make the switch from Adobe, as it’s expensive to pay every month to use the same tools that are available for FREE in others. But the main drawback I saw is this: the language barrier.
The second and most recent reason is AI. The generative intelligence in Adobe Photoshop is crazy. In those days, the small selections, removal of errors used to take hours. But it’s just a matter of seconds. You just have to select and click generate on your image to cover the blemish or to cover up a damaged part of the image.
This is perfect, it’s amazing for designers and freelancers like me. Because our daily tasks include delivering more projects in a small time frame, Working solo is a big challenge, and these new AI tools in Adobe make our work a lot easier and attracting more towards it and make us pay every month to use these AI features.
Kailash is a creative force helping businesses bridge the gap between human needs and business goals. With 80+ clients across India (mostly from Andhra Pradesh) and abroad, he blends digital design, marketing, and storytelling to craft powerful brand identities and conversion-focused web experiences.
Skills:Brand Strategy • Digital Marketing • WordPress (Elementor & WooCommerce) • Website Design • Social Media Design • Lead Generation • Funnel Building • Graphic Design (Photoshop + Illustrator)
📈 Kailash Helps Brands:
Generate leads and sales via performance marketing
Build visually stunning, user-friendly WordPress websites
Craft social-first brand visuals that engage and convert