As a professional freelancer, I offer graphic design and digital marketing services on a freelance basis. I’ve created a variety of packages to suit different needs, which you can check out here – https://wa.me/c/917416225505.
Today, I want to address an issue that’s been weighing on my mind: clients dictating how much I should charge for my services.
Doesn’t that sound strange? Shouldn’t I, as the service provider, decide my own rates?
Think about it. Do we question why a pharmacy charges certain prices for medicines, despite the variations? Do we ask why a mall or movie theatre sells popcorn or other items at a premium? Or why a fine dining restaurant’s menu is more expensive than a regular eatery?
We don’t.
I understand that budgets can be tight, and not everyone can afford premium services. That’s perfectly okay. There are plenty of alternatives, like using prebuilt templates on software like Canva or opting for more affordable options. I respect that choice completely.
Just as we choose a dining experience based on our mood, cuisine preference, and budget, we also respect the prices set by the establishments we choose to visit. We don’t question why a high-end restaurant charges more—it’s because they maintain a well-trained staff, adhere to strict guidelines, and invest in quality equipment.
Similarly, my business operates under the same principles. We are fully registered with the Government of India, with all the necessary documents and licenses. Our business name is officially trademarked. We use licensed design software, like Adobe, and stock images—all of which come at a cost. We also invest in marketing to generate leads, ensuring that we provide top-notch quality, support, maintenance, and return on investment.
If I were to charge the same rates as someone using cracked software, with little knowledge of user experience, growth marketing, or industry trends, I could stay in business, but my commitment to excellence would be compromised.
Just as you wouldn’t question why Apple, Samsung, or OnePlus charge more for their phones, you shouldn’t question why some brands offer cheaper options. Each brand targets different customers and markets.
So, I ask one thing: If my services, or those of any freelancer, don’t fit your budget, that’s completely your choice. But making allegations that the service costs are too expensive isn’t fair.